conceptbakery IS NOW zone

The German-American agency conceptbakery and Zone, the number 1 independent agency from the UK according to "Drum" merged in January 2016. We are now Zone.
 Combined we are a team of 220 (75 strategy, 80 developers, 65 content specialists). We are still independent and owner-managed. Our clients can expect full digital service in the areas of strategy, technology and content. On a high level. On a national and international scale. We are looking forward to this collaboration, new and exciting possibilities, clients and projects! In this spirit ... Welcome to Zone!

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Our Ingredients

Viral & WOM

Our word-of-mouth specials

Viral and Word-Of-Mouth Marketing are no longer the sprinkles on top of the cake. They are key ingredients that are a part of any successful recipe.

A plain marketing message is as uninspiring as an undecorated cupcake sitting on a counter of intricately-decorated multi-tier cakes. Your message needs to be an enticing story delivered with an appetizing flourish. We want your customers to see your message, grab their phone, take a picture, or share with friends.

Our "word-of-mouth specials" are meant to trigger participation and conversation. We consider them the icing on the cake of our successful campaigns.

Note: Our forefathers already used the same ingredients to spread their word. Interesting stories are usually the best vehicle to get your point across. We're merely adapting this philosophy to our modern communication landscape.